Usability testing – design
Understanding platform design is mission critical in a rapidly changing online landscape and rising expectations of the users. We observe and interview your target groups and analyze them against underlying online behavioral realities. Our proven methods include:
- Expert Review
- 360˚ Humanized Analysis
- Moderated Usability testing
- Humanized heuristic evaluations
Usability testing – execution and documentation
- Persona and Scenarios
- Design templates
- Design Style guides
- User interface specifications
- Information Architecture & Concept
Usability testing – content copy-writing
Our copywriters are trained in writing for the web where information must be succinct, precise, engaging, as well as optimized for search engine visibility.
Our website copies are written with a view to driving conversions, articulating key brand messages and gaining organic rankings within search engines. At the next level, we also evaluate your website’s tone of voice, content structure, and how brand values are being articulated.